Year of the Rooster

Year of the Rooster

Year of the Rooster – the digital innovation festival, is an inspiring one day conference that breaks with the idea of traditional business conventions. Named after the chinese horoscope, every year the festival changes its name and character. With more than 50 international speakers from the US, UK, Australia and Germany, hands-on workshops and a touch technology room, visitors can experience the latest in tech innovation, alongside unexpected extras such as fortune telling or tai chi lessons.

studio amu played an integral part in the festival in 2016 and was again brought on to assist in planning, organisation, speaker recruitment and communications for the 2017 event in Munich. One of our passion projects, studio amu have been involved in the festival since it’s inception and watched it grow from 200 to over 700 attendees in just 3 years. To reflect this passion and commitment, for the 2017 event, studio amu was invited to hold a workshop in digital prototyping and was responsible for the moderation of the 2nd biggest stream of the event.

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